Nielsen - Most Grocery Trade Promotions Lose Money
| September 5, 2015
This summer, Nielsen published an alarming study on grocery trade promotions.
Popai Compliance Initiative Study: An Alarming Situation for Brands and Retailers
Operations | July 10, 2015
Last year, POPAI and Quri released a major study on the implementation of secondary displays and their impact on sales in four different channels of...
