--- title: Wie Image Recognition die Performance des Außendienstes steigert description: Image Recognition erfasst Daten, die in den Filialregalen verborgen sind, mit einem Klick auf den Kameraknopf. Was wäre, wenn Außendienstmitarbeiter diese Daten nutzen könnten, um schneller und intelligenter zu arbeiten? Hier finden Sie die Antwort. image: https://blog.yoobic.com/hubfs/image-recognition-yoobic-518271-edited.png --- [![YOOBIC](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/YOOBIC_Logo_horizontal_blue.svg)](https://yoobic.com) - Platform - [Task management](https://yoobic.com/task-management/) - [Communications](https://yoobic.com/communications/) - [Learning](https://yoobic.com/learning/) - Use cases - [Store visits & audits](https://yoobic.com/use-cases/store-visits-audits/) - [Promotions & marketing](https://yoobic.com/use-cases/promotions-marketing/) - [Visual merchandising](https://yoobic.com/use-cases/visual-merchandising/) - [Onboarding](https://yoobic.com/use-cases/onboarding/) - [Culture & community](https://yoobic.com/use-cases/culture-community/) - Industries - [Retail](https://yoobic.com/industries/retail/) - [Grocery](https://yoobic.com/industries/grocery/) - [Convenience store](https://yoobic.com/industries/convenience/) - [Restaurants & QSR](https://yoobic.com/industries/restaurants/) - 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[![YOOBIC's Linkedin](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/linkedin.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/linkedin-hover.svg)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.yoobic.com/de/image-recognition) - ![YOOBIC's Twitter](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/twitter.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/twitter-hover.svg) - [![YOOBIC's Facebook](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/facebook.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/facebook-hover.svg)](http://www.facebook.com/share.php?u=https://blog.yoobic.com/de/image-recognition) - [![YOOBIC's Instagram](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/instagram.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/insta-hover.png)](https://www.instagram.com/yoobic_/) #### Share this post: - [![YOOBIC's Linkedin](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/linkedin.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/linkedin-hover.svg)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.yoobic.com/de/image-recognition) - ![YOOBIC's Twitter](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/twitter.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/twitter-hover.svg) - [![YOOBIC's Facebook](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/facebook.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/facebook-hover.svg)](http://www.facebook.com/share.php?u=https://blog.yoobic.com/de/image-recognition) - [![YOOBIC's Instagram](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/instagram.svg) ![](https://blog.yoobic.com/hubfs/Yoobic_October2019%20Theme/Images/insta-hover.png)](https://www.instagram.com/yoobic_/) **Image Recognition spart Zeit und verbessert die Genauigkeit** Außendienstmitarbeiter zählen Produkt-Facings, um den Anteil der eigenen Produkte am Regal zu berechnen und um die Compliance der Filialen mit Merchandising-Richtlinien zu überprüfen. Stellen Sie sich vor, ein Außendienstmitarbeiter für eine große Lebensmittelmarke besucht alle Filialen in einer Stadt. Der Vertriebsmitarbeiter muss für 15 verschiedene Untermarken den Anteil am Regal berechnen und hat an diesem Tag 7 Filialen zu auditieren. Es gibt eine Menge zu zählen. Wenn Außendienstmitarbeiter unter Zeitdruck stehen, zählen sie gegebenenfalls überhaupt nicht. Das Headquarter hat dann keine Ahnung, was in den Filialen passiert. Auch die Nachzählung kann leicht unterbrochen werden. Waren es 8 Packungen Suppendosen oder 11? Es waren wahrscheinlich 11 (es waren definitiv 8 und die Berechnung des Regal-Anteils ist nun völlig verzerrt). Mit Image Recognition kann der Außendienstmitarbeiter alle Daten, die er benötigt, in einem Bild erfassen - ganz ohne menschliche Fehler. Die Zeit, die er beim manuellen Zählen spart, kann er für bessere Produktplatzierungen und den Aufbau von Beziehungen mit Filial-Teams nutzen.   **Außendienstmitarbeiter arbeiten mit Image Recognition ergebnisorientiert statt prozessgesteuert** Hat die Platzierung der Suppendose Ihrer Marke neben denen eines bestimmten Wettbewerbers einen Einfluss auf den Umsatz? Was ist mit 8 Produkt-Facings statt 10? 50% der Antworten verstecken sich im Ladenregal. Regal-Daten müssen nur über Image Recognition extrahiert und mit den Verkaufsdaten verknüpft werden. Image Recognition ermöglicht es dem Headquarter, herauszufinden, welche operationellen Aufgaben der Außendienstmitarbeiter den Verkauf antreiben und welche nicht. Wenn sich die Außendienstmitarbeiter dessen bewusst sind, können sie sich auf Aufgaben konzentrieren, die zu Ergebnissen führen und den Absatz steigern, und nicht nur auf das Zählen und Erstellen von Berichten. Lassen Sie die Regale sprechen und enthüllen Sie die Daten und Muster, die sich so lange versteckt haben. Lassen Sie Stunden endloser Produkt-Zählung und sinnloses Verhandeln hinter sich. Mit der Image Recognition Technologie von YOOBIC können Außendienstmitarbeiter den Regal-Anteil, die Anzahl der Facings und die Produktnähe berechnen, indem sie ein Foto machen. Messen Sie KPIs mit unserer hochentwickelten Technologie. 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